Privacy Policy

Last updated: August 2, 2026

At Offbeat Aura ("we", "us", or "our"), we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website offbeataura.in (the "Site").

Information We Collect

We do not collect personal information such as your name, email, or phone number unless you voluntarily provide it (for example, by contacting us via WhatsApp or email).

We automatically collect certain non-personal information when you visit our Site, including:

  • Browser type and version
  • Operating system
  • Pages visited and time spent on pages
  • Referring website or source
  • Device type (desktop, mobile, tablet)
  • Approximate geographic location (country/city level)

Cookies and Tracking Technologies

Our Site uses cookies and similar tracking technologies. A cookie is a small data file placed on your device that helps us analyze web traffic and improve your experience.

Types of Cookies We Use

  • Essential Cookies: Required for the Site to function properly.
  • Analytics Cookies: We use Google Analytics 4 (GA4) to understand how visitors interact with our Site. GA4 collects data such as pages visited, session duration, and traffic sources. This data is anonymized and aggregated.
  • Advertising Cookies: We use Google AdSense to display advertisements. AdSense may use cookies to serve ads based on your prior visits to our Site or other websites. These cookies allow Google and its partners to serve relevant ads to you.

Managing Cookies

When you first visit our Site, a cookie consent banner will appear allowing you to accept or decline non-essential cookies. You can also manage cookies through your browser settings at any time. Please note that disabling cookies may affect your experience on the Site.

Google Analytics

We use Google Analytics 4, a web analytics service provided by Google LLC. Google Analytics uses cookies to help us analyze how visitors use our Site. The information generated by cookies about your use of the Site is transmitted to and stored by Google on servers in the United States.

Google may use this data to contextualize and personalize the ads of its own advertising network. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

For more information, see Google's Privacy Policy.

Google AdSense

We use Google AdSense to display advertisements on our Site. Google AdSense uses cookies to serve ads based on your visits to our Site and other sites on the internet. Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our Site and/or other sites on the internet.

You may opt out of personalised advertising by visiting Google Ads Settings. Alternatively, you can opt out of third-party vendor cookies by visiting aboutads.info.

Third-Party Services

Our Site may contain links to third-party websites and embeds from services such as:

  • YouTube — for embedded travel videos
  • Google Maps — for location maps
  • Instagram — for social media links

These third-party services have their own privacy policies. We recommend reviewing their privacy policies before interacting with their content.

Data Retention

Analytics data collected through Google Analytics is retained for 14 months, after which it is automatically deleted. We do not store any personal data on our own servers.

Children's Privacy

Our Site is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can take appropriate action.

Your Rights

Depending on your location, you may have the following rights regarding your data:

  • Right to access the data we hold about you
  • Right to request deletion of your data
  • Right to opt out of personalised advertising
  • Right to withdraw cookie consent at any time

To exercise any of these rights, please contact us using the details below.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this page periodically.

Contact Us

If you have any questions about this Privacy Policy, you can reach us at: